Services
Whether you need an extra pair of hands for a busy few months, or longer-term support, there are many ways I can help you grow your ecommerce business.
Deconstruct your digital business.
If you would like a full strategic review of your digital and ecommerce business, I’ll get under the bonnet of your current set-up, analysing performance and recommending opportunities which can be implemented to get you to your business goals.
Define your content plan.
I was a professional copywriter prior to joining the world of ecommerce, and I’m a keen photographer too, so I appreciate great visual and written content. I can help you define your content plan and help you utilise that content to maximise engagement with your brand.
Analyse your digital performance.
All elements of ecommerce and digital marketing have data available, or attainable, that shows how your business is performing vs your goals. I can help you find the analytics set-up which is most suited to your brand, then show you and your team how to better interpret the numbers and act on them.
Design and structure your website.
I love helping brands design and structure their websites. I’ll help you optimise your site and key pages for engagement and conversion, while making sure that the technical set-up and structure is in place for optimal performance and search visibility.
Get found in search and AI.
Your brand and products need to be visible wherever your customer is. I can help you understand and get the foundations right, then work on ensuring the right data structures are in place to get Google Merchant Center, Search Console and AI platforms working as hard as possible for you.
Coach and mentor your team.
I’ve coached and mentored dozens of colleagues in my career, and there is nothing more rewarding than seeing people gain more confidence, learn new skills and continuously improve. From early-career colleagues to senior managers, my passion for helping others learn can be a key part of our work together.
Build your business case.
If you’re raising investment, or need sign-off for a big project, I can help you put your digital business case together, including compiling a full report on the potential opportunities, costs and future return on investment.
Acquire and retain online customers.
With so many channels, tools and measures available for online customer acquisition and retention, it can be challenging to know where to start and what to prioritise. I can help you find clarity, focus your strategy on the biggest opportunities, then get the work delivered.
Start completely from scratch.
Are you reading this while sat with a blank sheet of paper in front of you? Then let’s start talking today. I can help you build your digital brand and business up from the beginning, establishing objectives and KPIs, defining a strategy, then delivering the work that turns the plan into a brilliantly executed reality.