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    <loc>https://www.mathewdye.com/contact</loc>
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    <lastmod>2023-05-15</lastmod>
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      <image:title>Contact | Mathew Dye | Ecommerce Consultant</image:title>
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  <url>
    <loc>https://www.mathewdye.com/home</loc>
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    <lastmod>2026-04-21</lastmod>
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      <image:title>Homepage - Clarify your goals.</image:title>
      <image:caption>Growing an ecommerce business is really hard to do if the founder is doing too much, or a small team is overwhelmed and trying to do everything at once. The path to success starts with a clear set of goals, priorities and objectives to work towards. That means taking a step back, deciding and then documenting what’s ultimately important for your brand, both now and in the future. Even if the initial output is high-level, having targets to aim for gives everyone clarity and helps to set the roadmap for growth.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f05e0c561178b0430061207/1594645401685-ZA3GH106BCTA4N1IKVC5/image00067-1574x1902.png</image:loc>
      <image:title>Homepage - See through your challenges.</image:title>
      <image:caption>I like to look at three things in order: what your current numbers actually say, how your business runs day to day, and whether what's really happening matches the story your business is telling itself. When this analysis is combined with your goals and roadmap, challenges you’ve previously been frustrated by will suddenly feel way more achievable.</image:caption>
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      <image:title>Homepage - Make your brand stand out.</image:title>
      <image:caption>I understand that the single most important element for most founders is what the customer sees and where they see it. You may want to strategically review your existing digital business, design and structure a new ecommerce website or optimise your site for improved conversion or visibility. You may see a need to open your brand up to new digital marketing channels, countries or marketplaces, or understand how well positioned you are to be cited by AI tools. Whatever you believe your opportunities are, I can help you to unlock them.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f05e0c561178b0430061207/e92226b9-25db-4b2f-98ba-10ea90b22093/Bigger-Picture.jpg</image:loc>
      <image:title>Homepage - Understand the bigger picture.</image:title>
      <image:caption>You have goals. You have a plan. You have clarity on what you want your customers to see. But how do you know what you’re doing is working? My commercial leadership experience means you have full P&amp;L management available to you, if you would like that taken off your hands. I also love to support on individual or team coaching and development, whether that’s early-career colleagues or those looking to move into more senior management roles.</image:caption>
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  <url>
    <loc>https://www.mathewdye.com/services</loc>
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    <lastmod>2020-07-28</lastmod>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services - Get in touch</image:title>
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  <url>
    <loc>https://www.mathewdye.com/about</loc>
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    <lastmod>2023-06-05</lastmod>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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